Marketing Automation Specialist Metrics – Page 2
Roles
Email Opens
Email Opens counts the total number of times an email is ope...
Email Reply Rate
Email Reply Rate measures the percentage of sent emails that...
Email Unsubscribe Rate
Email Unsubscribe Rate is the percentage of email recipients...
Email Unsubscribes
Email Unsubscribes is the count of recipients who opt out of...
Emails Bounced
Emails Bounced is the count of emails that were not successf...
Emails Delivered
Emails Delivered is the total number of emails successfully...
Emails Opened
Emails Opened is the count of unique recipients who opened a...
Emails Sent
Emails Sent is the total number of contacts who received you...
Engaged Sessions Per User
This metric is the average count of engaged sessions per act...
Goal Completions
Goal conversions represent the successful completion of pred...
Hits
Specific to Google Analytics, a Hit counts common interactio...
MQL to SQL Conversion Rate
MQL (Marketing Qualified Lead) to SQL (Sales Qualified Lead)...