Marketing Manager
Roles
Campaign Reach
Campaign Reach is a count of the number of people who viewed...
Campaign Spend
Campaign Spend is the amount of money spent on advertisement...
Campaign Unique Clicks
Campaign Unique Clicks is a count of the number of people wh...
Click To Open Rate
Click To Open Rate (CTOR) is the percentage of unique clicks...
Click-Through Rate
Click-Through Rate (CTR) is the percentage of clicks on your...
Contacts
Contacts are individual people that the business has a relat...
Content Engagement
For content and social media marketers, Content Engagement m...
Cost Per Click
Cost Per Click (CPC) is the price an advertiser pays a publi...
Cost Per Lead
Cost per Lead (CPL) is the average amount spent on acquiring...
Cost Per Thousand
Cost Per Thousand (CPM), also called Cost Per Mille, is a ma...
Customer Conversion Rate
Customer Conversion Rate is the percentage of contacts that...
Domain Authority
Domain Authority is a score developed by Moz that predicts h...