Phone Call Clicks

Date created: Oct 12, 2022  •   Last updated: Oct 12, 2022

What is Phone Call Clicks

Phone Call Clicks counts the number of times a phone number link is clicked on a website. Track how frequently users click on phone number links to deepen your understanding of your website’s conversion rate.

Phone Call Clicks Formula

ƒ Count(Phone Call Clicks)

How to calculate Phone Call Clicks

Say your website displays a clickable phone number on the contact page. Over the course of one month, visitors to your website click this link 500 times. Your Phone Call Clicks for that month is 500.

Start tracking your Phone Call Clicks data

Use Klipfolio PowerMetrics, our free analytics tool, to monitor your data. Choose one of the following available services to start tracking your Phone Call Clicks instantly.

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How to visualize Phone Call Clicks?

Phone Call Clicks is best visualized with a summary chart, also known as a metric chart. This chart type displays your data as a current value and compares it with the data from a previous time period.

Phone Call Clicks visualization example

Phone Call Clicks


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vs previous period

Summary Chart

Here's an example of how to visualize your current Phone Call Clicks data in comparison to a previous time period or date range.
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Phone Call Clicks


Measuring Phone Call Clicks

More about Phone Call Clicks

Adding a clickable phone number on your website will allow visitors to tap the link to instantly call your business. This is directed at mobile users and can be tracked to get insights on user behaviour on your website. To get a clickable phone number on your website, use “tel” in your HTML hyperlink tag. Most often, Google Tag Manager is used to track Phone Call Clicks.

Depending on the nature of your business, phone calls may be crucial to your user engagement. By tracking how often visitors to your website click to call you, you can measure the conversion rate of your call-to-action.

Recommended resources related to Phone Call Clicks

How to add a clickable phone number to your websiteHow to set up phone call tracking with Google Tag Manager

Metric Toolkit