Areas of expertise
Contributed metrics
Base Net Burn
Base Net Burn is your Net Burn minus variable customer acquisition costs (CAC). It isolates the operational burn your business carries independent of growth investment, showing whether the business could survive without growth spending.
The Rule of 40
The Rule of 40 is a SaaS financial metric that balances revenue growth versus profit margins. It’s a rule of thumb to quickly determine the health and/or attractiveness of your SaaS company.